Hendrick Hudson Showcases Communications Strategy

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Hendrick Hudson School District representatives recently presented its latest innovations in using digital media at a statewide school superintendents summit.
Hendrick Hudson School District representatives recently presented its latest innovations in using digital media at a statewide school superintendents summit. Photo Credit: File Photo

CORTLANDT, N.Y. -- Hendrick Hudson got to show off its latest innovations in using digital media tools to leaders around the state recently at the annual New York State Council of School Superintendent's Fall Leadership Summit

Dr. Mathew Swerdloff, the district's director of technology, delivered a presentation at the summit on Sept. 22 in Saratoga Springs, according to a notice from the school district. The presentation titled "Using Digital Media Tools to Build Stakeholder Support," helped highlight the "successes and lessons learned at HenHud from using these tools to inform and educate the community," according to the notice from the district. 

"Whenever I present the work that our staff members are doing, people are always impressed by what our folks do", Dr. Swerdloff in the district's press release.  "Hendrick Hudson's administrators and support staff do an amazing job of using a wide variety of tools to reach our diverse community.

"From email, websites and e-newsletters, to Facebook, phone calls and now Twitter, we do a great job of sharing our successes and getting feedback from our community. Teachers use websites, the Parent Portal, and now Campus Messenger to communicate with parents. There is always room for improvement, and I know that we are always moving in that direction.  Kudos to all of those HenHud staff doing this work."

District officials said in the notice that the schools would be rolling out a new mobile app for the community in early October. 

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